FINNY Analysis: $22M Raised
What is FINNY?
FINNY builds software for financial advisors that identifies prospects, generates content, and automates outreach. Its site highlights an F-Score for finding people when money is in motion, including home purchases, job changes, inheritance, retirement, business sales, and divorce. The company says it is backed by Y Combinator and has won awards for marketing and lead generation.
Location
New York, United States
Employees
11-50
Founded
2024
Autonomy Level
Copilot
Delivery Model
Hybrid
Functional Type
Sales Enablement Tools
Funding Status
Series A
Industry Focus
FinTech
Job Impact
SDR,AE,Sales Manager,Sales Ops,RevOps
Modality
Multi-channel
Sub-Category v3
AI SDRs
Vertical Focus
Financial Services
Yc Batch
S24
YC Batch
S24
Product Features & Capabilities
- Automated prospecting platform
- AI-driven lead generation
- FINNY Score for prospect ranking
- Outreach channel management
- Life event tracking for prospects
Use Cases
Identify high-conversion prospects based on data analysis; Automate outreach and follow-ups for financial advisors; Track life events to time outreach effectively; Rank prospects using FINNY Score for prioritization; Generate personalized outreach messages based on research
How much FINNY raised
Funding - $22M
Other Considerations
Recognized as a Wealthies 2025 Winner for best Marketing and Lead Generation; Awarded Best in Show at the Annual Fintech Showcase; Backed by YCombinator
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