Yebo Fresh Analysis: $78M Raised

Yebo Fresh connects brands, retailers, and communities through technology-driven distribution and market intelligence. Their unique approach combines advanced analytics with a strong field presence, enabling businesses to thrive in township markets. This integration of technology and local expertise transforms how brands engage with informal retailers.

Analyze shopping trends at spaza shops; Optimize inventory for informal retailers; Visualize market penetration for expansion; Build trusted relationships with local store owners; Access real-time market data for informed decision-making.

Serves over 72,000 informal retailers; Employs 220 field team members; Part of the Smollan Group.