Flex Analysis: $4M Raised
What is Flex?
Flex runs an HSA and FSA marketplace for eligible health and wellness purchases. It also provides HSA/FSA payments infrastructure for merchants, including split payments, recurring subscriptions, reimbursements, and eligibility handling. The site says Flex has processed 2M+ orders and supports brands in health and wellness commerce.
Location
San Francisco, California, United States
Employees
11-50
Founded
2023
Revenue
$25.58B - $26.42B
Product Features & Capabilities
- HSA/FSA payment solutions, health and wellness products, fitness memberships, ecommerce solutions, HSA/FSA eligible products, pre-tax savings options.
Pricing
- Monthly membership fee: $14.99
- Bill payment fee when using a debit card: 1% of total rent
- Bill payment fee when using a credit card: 3.5% of total rent (includes card processing fee)
How much Flex raised
Seed Round - $4 million
September 2017Lead Investor: Not specified in the source.
Market Focus
Flex primarily focuses on the health and wellness industry, specifically providing solutions for businesses to accept Health Savings Account (HSA) and Flexible Spending Account (FSA) payments, thereby facilitating health-related purchases.
Investors
- Titanium Ventures
- Companyon Ventures
- Florida Funders
- Victory Park Capital Advisors
- Citi Ventures
- HOF Capital
- Novirian Capital
- Detroit Venture Partners
- Hanaco Ventures
Business Model
Subscription-based model charging businesses for HSA/FSA payment processing services and integrations.
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