Nourish Analysis: $8M Raised
What is Nourish?
Nourish pairs evidence-based nutrition counseling with telehealth appointments from registered dietitians. The service includes app support between sessions and insurance coverage checks, with nutrition therapy available in all 50 states. It serves patients, referring providers, dietitians, employers, and health plans.
Revenue
$12-31.5M
Business Model
Revenue through insurance reimbursements and direct-to-consumer payments for telehealth services.
Product Features & Capabilities
- Personal telehealth dietitian services, comprehensive nutrition assessment, ongoing care with actionable coaching, mobile app for goal tracking and communication, insurance coverage with 94% of patients paying $0 out of pocket, dedicated dietitian support, personalized nutrition plans, holistic health approach considering fitness and mindfulness, curated content including recipes and meal ideas.
Pricing
- 94% of Nourish patients pay $0 out of pocket.
- Nourish is in-network with major insurance companies including Blue Cross Blue Shield, United Healthcare, Aetna, Cigna, Medical Mutual of Ohio, and Medicare.
- The Nourish Guarantee ensures no surprise billing; if an appointment is denied, patients won't be charged for previous appointments.
- If an appointment has a copay or coinsurance, patients will not be charged more than the initial estimate until the actual cost is known.
How much Nourish raised
Funding Round - $8 million
February 8, 2023Lead Investor: Thrive Capital, Y Combinator, Operator Partners, BoxGroup, Susa Ventures, and notable angel investors from companies like Rightway Health, Headway, Spring Health, and Alto Pharmacy.
Who are the founders of Nourish
Investors
- Index Ventures
- Thrive Capital
- Y Combinator
- Maverick Ventures
- TCV
Competitors Overview
Nourish operates in the telehealth nutrition care market and faces competition from several notable companies, each with unique advantages:
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Accomplish Health: Specializes in obesity medicine and offers targeted telehealth services for medical weight management. This focus may appeal to individuals specifically struggling with weight issues.
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Foodsmart: Provides personalized nutrition plans and guidance, emphasizing a tailored experience that may attract users looking for customized dietary solutions.
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Wellory: Connects users directly with registered dietitians for personalized nutrition support, potentially offering more expert advice compared to Nourish's broader service model.
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NourishedRx: Offers nutrition solutions that include meal delivery and grocery bundles, appealing to users seeking convenience in meal preparation.
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Nutrisense: Focuses on continuous glucose monitoring and nutritionist support, targeting users interested in metabolic health, which may not be a primary focus for Nourish.
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Healthie: Provides a platform for connecting individuals with registered dietitians, similar to Nourish, but may differ in user experience and technology integration.
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Nutrimedy: Offers telehealth nutrition counseling, competing directly with Nourish in the nutrition space.
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Real Food Therapy: Emphasizes whole foods and nutrition therapy, which may attract users interested in holistic approaches to health.
Nourish's competitive advantages include access to registered dietitians, health insurance coverage for services, convenience of telehealth consultations, personalized care plans, and technology integration for enhanced user experience.
Market Focus
Nourish primarily focuses on the healthcare industry, specifically in the area of nutrition care through telehealth services.
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