Per Diem Analysis: $125K Raised
What is Per Diem?
Per Diem builds branded mobile app products for Square POS merchants, with a primary emphasis on restaurants, bakeries, and coffee shops. The company says its apps connect directly to Square and support ordering, loyalty, delivery, catering, and merchant marketing features. It also positions franchise operators with location-level control and reports more than 1,000 cafes and restaurants using the service.
Location
New York, United States
Employees
11-50
Founded
2020
Business Model
Subscription-based model starting at $99/month with integrated services for businesses.
Product Features & Capabilities
- Mobile app, Push notifications, Subscriptions, Delivery, Loyalty programs, Custom development, Instant setup, Square POS integration, App Store approval in 1-2 days.
Pricing
- Pricing starts at $99/month.
- Zero work, zero hassle for setup.
- App setup is completed in 24 hours.
- App Store reviews typically take 1-2 days for approval.
How much Per Diem raised
1 - $125,000
Not specifiedLead Investor: Y Combinator
Who are the founders of Per Diem
TM
Tomer Molovinsky
Founder
DS
Doron Segal
Co-founder & CTO
Competitors Overview
Per Diem operates in the market for custom mobile app solutions, particularly for businesses that integrate with Square POS. Its main competitors include:
-
Redcat:
- Overview: Redcat offers mobile app development services for various platforms, including iOS and Android. They provide solutions specifically for the hospitality industry, focusing on streamlining restaurant operations.
- Notable Differences/Advantages: Redcat's strength lies in its comprehensive ordering solutions that enhance customer engagement and simplify payment processing. Their focus on the hospitality sector allows them to tailor their services to meet specific industry needs.
-
Embargo:
- Overview: Information on Embargo was not found in the searches, indicating a potential lack of online presence or specific offerings related to mobile app solutions for Square POS.
- Notable Differences/Advantages: Without specific data, it's challenging to compare Embargo directly. However, if they exist in the same space, they may offer unique features or pricing strategies that could appeal to certain businesses.
-
TapTasty:
- Overview: TapTasty provides a mobile POS system designed to streamline orders, billing, and customer loyalty for restaurants.
- Notable Differences/Advantages: Their focus on optimizing order management and enhancing customer satisfaction through a mobile POS system gives them an edge in operational efficiency, which may appeal to businesses looking for comprehensive solutions beyond just app development.
Overall, Per Diem differentiates itself by offering a quick setup for branded mobile apps that integrate seamlessly with Square POS, which may be a significant advantage for businesses looking for rapid deployment.
Market Focus
Per Diem primarily focuses on the mobile app development industry, specifically providing custom mobile app solutions for businesses that integrate with Square POS to enhance customer engagement and streamline ordering processes.
Investors
- Y Combinator (initial investment of $125k)
- Two Sigma Ventures (led the $2.3M Seed funding round)
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