Trustifi Analysis: $25M Raised
What is Trustifi?
Product Features & Capabilities
- Inbound Shield
- Outbound Shield
- Account Takeover Protection
- Email Managed Detection and Response
- Email Security Awareness Training
- Email Archiving
How much Trustifi raised
Funding Round - $25.0M
RecentOther Considerations
Reported Clients
Trustifi has reported several notable clients on their website, including:
- Baha Mar: Utilized Trustifi’s inbound email filtering to reduce false positives and protect against advanced email-based attacks.
- Independent Financial: Had a positive experience with Trustifi's setup and ongoing support, emphasizing the effectiveness of their malicious email detection methods.
- ISBA (Illinois State Bar Association): Found Trustifi to be a must-have cybersecurity tool, highlighting its email encryption and scanning capabilities.
- MSC (Managed Security Company): Appreciated the ease of encrypting outgoing communications and the intuitive training for staff.
Homepage Pricing
Gtm Strategy
Trustifi employs a sales-led growth strategy, as evidenced by their website's structure and content. The homepage prominently features their email security products but lacks options for free trials or demos, indicating a focus on direct sales engagement rather than self-service signups. The absence of a visible pricing page suggests that potential customers must contact sales for pricing information, which aligns with a sales-led approach aimed at enterprise clients.
The case studies available on their website highlight successful implementations of their services across various industries, showcasing structured adoption processes rather than viral growth. These stories emphasize customer satisfaction and the effectiveness of their solutions, further supporting the notion of a sales-led strategy that relies on building relationships and demonstrating value to potential clients.
While Trustifi does provide educational resources, such as "How to Videos" and a "Resource Center," the overall emphasis on customer engagement through case studies and the lack of self-service options indicate a preference for high-touch relationships and larger contract values, characteristic of a sales-led growth model.
