Trace is a workflow automation platform that routes work between AI agents and people across company operations. It builds a company knowledge graph from existing tools, then uses that context to assign, pause, review, and reroute tasks with audit trails. The company says more than 30 companies already use Trace, and it raised $3 million in February 2026.
Trace specializes in automating workflows through intelligent task routing to human or AI agents. Their main product offerings include:
Workflow Automation: Trace automates repetitive tasks without requiring changes to existing workflows. This allows businesses to maintain their operational processes while enhancing efficiency.
AI Task Routing: The platform intelligently routes tasks to the appropriate agents, whether human or AI, optimizing task management and ensuring that the right resources are utilized effectively.
Workflow Mapping: Trace maps out existing workflows to understand company operations better. This analysis helps identify areas where automation can have the most significant impact.
Community-Curated Templates: Users can access templates for multi-step workflows, making it easier to implement automation tailored to specific business needs.
Key Features and Benefits:
Overall, Trace targets mid-sized companies looking to optimize their workflows and integrate AI into their daily operations.