Tilt Analysis: $125K Raised
What is Tilt?
Tilt provides bicycles and e-bikes for residents in gated communities across Indian cities. The company also operates community advertising placements on large billboards inside residential complexes. It reports backing from Y Combinator and service across hundreds of communities in Bangalore, Mumbai, Delhi NCR, and Pune.
Location
Bengaluru, India
Employees
11-50
Founded
2016
Revenue
$2M
Business Model
Subscription model from campuses and per-minute charges for users' rides.
Product Features & Capabilities
- shared bicycles for residential campuses, mobility solutions, fitness tracking, calorie burning, ride tracking, rewards program, community engagement features, app for bicycle sharing
Pricing
- Rates vary based on location.
- Non-refundable first recharge required for wallet.
- "Tilt Pass" may be required for unlimited rides.
- Per-ride pricing available in the app.
- Minimum credits needed in wallet before starting a ride.
- Penalties for mishandling, damage, or loss of bikes and accessories.
- Typical transaction range: ₹20 to ₹1,000.
- Fixed duration services available for set payments.
- No refunds for purchased "Tilt Pass".
How much Tilt raised
1 - $125,000
March 22, 2021Lead Investor: Y Combinator
Who are the founders of Tilt
Investors
- Y Combinator
- Maharashtra State Innovation Society
- Undisclosed angel investors
Competitors Overview
Tilt's main competitors in the shared bicycle market for residential campuses include:
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eBikeGO: This company focuses on electric bike sharing, providing a sustainable and eco-friendly transportation option. eBikeGO's advantage lies in its electric fleet, which offers a faster and more efficient mode of transport compared to traditional bicycles. However, specific details about their presence in residential campuses were not found.
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Yulu: Yulu offers a bike-sharing service that is particularly student-friendly, with a strong presence around college campuses. They provide single-seater electric bikes that are sanitized regularly, promoting hygiene and safety. Yulu's pricing is competitive, charging around Rs.1.50 per minute, making it an affordable option for students. Their extensive network of Yulu Zones in key locations enhances accessibility for users.
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MYBYK: MYBYK operates a bike-sharing service that emphasizes sustainability and health. They have a significant fleet size and are known for their partnerships with educational institutions and smart cities. MYBYK promotes a greener campus environment and aligns with Sustainable Development Goals (SDGs). Their established presence and experience in the market give them a competitive edge.
Notable differences include Tilt's focus on community health and mobility specifically for residential campuses, while competitors like Yulu and MYBYK have broader urban and student-focused strategies.
Market Focus
Tilt primarily focuses on the shared bicycle market, specifically targeting residential campuses to promote mobility, fitness, and community health.
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