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Salsa Sound Analysis

What is Salsa Sound?

AI-driven audio mixing for live sports broadcasts
Location
Manchester, United Kingdom
Employees
1-10
Founded
2017

Product Features & Capabilities

  • vCROWD™ virtual crowd solution for closed-door games
  • MIXaiR™ AI audio mixing for immersive, multi-channel broadcasts

Use Cases

Generate immersive audio mixes for 360-degree video broadcasts; Create real-time audio for closed-door games using vCROWD™; Deliver adaptive audio experiences for fans across multiple platforms; Enhance viewer engagement during live sports events with dynamic soundscapes; Support 5G Edge-XR project with real-time audio for immersive viewing

Other Considerations

Named lead audio partner on DCMS-funded 5G Edge-XR project; Launched MIXaiR™ 2.0 with enhanced AI audio capabilities; Featured at IABM BaM Live! conference; Case study on CBS virtual crowd broadcast; Partnered with Big10 Network for football and basketball content; Works with major broadcasters and clubs globally
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