Reonomy Analysis: $128M Raised
What is Reonomy?
Reonomy provides AI-driven commercial real estate data intelligence with access to 54M+ properties and 68M+ transactions. Its proprietary Reonomy ID standardizes fragmented property data across sources using machine learning. The platform enables brokerages and financial institutions to discover off-market opportunities and analyze ownership structures with predictive analytics.
Location
New York, United States
Employees
11-50
Founded
2013
Revenue
$3M (annual)
Company Category
Database Providers
Company Vertical
Real Estate
Product Features & Capabilities
- Reonomy Web App
- Data & API solutions
- AI-powered property and ownership intelligence
- Predictive analytics with 'likelihood to sell' indicator
- Property details, occupant data, transaction history, ownership data, ownership portfolios
Use Cases
Discover off-market commercial real estate deals; Analyze ownership structures to identify true property owners; Access transaction history to evaluate property performance; Identify occupant data for industry-specific business decisions; Evaluate ownership portfolios to assess investor risk; Use 'likelihood to sell' indicator to prioritize deal opportunities; Map fragmented property records to a unified Reonomy ID
How much Reonomy raised
Funding - $128M
Sales Focus
Reonomy focuses on sales through a combination of targeted strategies, tools, and methodologies designed to enhance performance in the commercial real estate sector. Key strategies include leveraging AI-driven data intelligence to identify off-market opportunities, utilizing a robust network of brokers, and employing cold calling techniques tailored to specific property owners.
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Sales Strategies: Reonomy emphasizes the importance of working with brokers and listing properties on various platforms to maximize visibility. They utilize off-market data to identify potential buyers, which is crucial for closing deals quickly.
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Cold Calling Methodologies: The company advocates for targeted outreach in cold calling, encouraging sales teams to tailor their messages based on the interests and behaviors of specific property owners. This approach is supported by Reonomy's platform, which provides access to property owner contact information.
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Predictive Analytics: Reonomy employs machine learning features, such as the "Likely to Sell" tool, which predicts properties that are likely to sell based on historical sales data. This allows sales teams to focus their efforts on the most promising leads.
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Tools and Resources: The Reonomy platform offers various tools, including property records, sales data, and filtering options that enable users to conduct targeted outreach effectively. This data-driven approach helps in identifying motivated sellers and enhancing overall sales performance.
Overall, Reonomy's integration of technology and strategic methodologies positions them effectively in the competitive landscape of commercial real estate sales.
Other Considerations
Acquired by Altus Group on November 11, 2021; Serves top CRE firms including Newmark Knight Frank, CBRE, Cushman & Wakefield, and Tishman Speyer; 54M+ commercial properties; 68M+ property transactions; 5.2M+ companies; 30M+ owners and contact records; Backed by $128M in funding from Sapphire Ventures, Bain Capital, Softbank, and others
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