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Automatically triage thousands of alerts from various sources; Reduce mean time to detect and respond to security incidents; Enable MSSPs to automate end-to-end SOC operations; Provide transparent AI decision-making for alert escalation; Store and analyze security data without vendor lock-in
Serves 30% of Fortune 100 companies; Recognized as a leader in SOC automation; Partnerships with major security technology providers; Achieved significant reductions in mean time to detect and respond; ISO/IEC 27001:2013 certified for data security
Radiant Security employs a hybrid go-to-market (GTM) strategy that combines elements of both product-led growth (PLG) and sales-led approaches.
Upon analyzing their website, it is evident that Radiant Security emphasizes user engagement through a demo booking option, which allows potential customers to experience the platform firsthand. This suggests a product-led approach, as it encourages users to interact with the product directly before making a purchasing decision. However, the absence of explicit pricing information indicates a sales-led component, as potential customers may need to engage with sales representatives for detailed pricing discussions.
The website features customer testimonials that highlight the platform's effectiveness, suggesting a focus on building trust and credibility, which is often associated with sales-led strategies. Additionally, the presence of educational resources such as a blog, webinars, and a SOC Academy indicates an investment in user education, further supporting a product-led growth model by empowering users to understand and utilize the platform effectively.
Overall, Radiant Security's strategy reflects a balance between facilitating rapid user adoption through self-service options and maintaining high-touch relationships for enterprise-level sales, indicating a well-rounded approach to market engagement.
Radiant Security has participated in the following trade shows and conferences over the past year:
RSA Conference 2024
RSA Conference 2025
Black Hat 2025