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Outplay Analysis

What is Outplay?

AI-powered sales engagement platform for SMBs

Location
1013 Centre Rd, Wilmington, Delaware 19805, United States
Employees
51-200
Founded
2019
Company Website Traffic
14.5K
Funding Period
Yes
Market Position
Challenger
Recent News
Yes
Tier 1 Backers
Yes

Product Features & Capabilities

  • Multi-channel outreach automation across email, social, chat, and phone
  • Conversation intelligence for analyzing sales interactions
  • Single source of truth for sales data and insights
  • Bi-directional integrations with various CRMs and tools
  • Chrome extension for easy lead import from Gmail.

Pricing

  1. Starter Plan - $49 per user per month.
  2. Growth Plan - $99 per user per month.
  3. Growth Plus Plan - $139 per user per month, billed annually.

Other Considerations

Trusted by over 5000 salespeople; Offers a 14-day free trial; Provides enterprise-level support without additional costs.

Integrations

Outplay's AI SDR tools integrate with several major platforms to enhance sales engagement and team efficiency. The key integrations available include:

  • Salesforce
  • Hubspot
  • Zoho
  • Pipedrive
  • Gong
  • Office 365
  • Outlook
  • Google Calendar
  • Vidyard
  • Microsoft Dynamics
  • Crelate
  • Calendly
  • Slack
  • Zapier
  • Bigin
  • PC Recruiter
  • Zoominfo
  • Freshsales
  • Cognism
  • Lusha
  • meetrecord

User Reviews

  1. User Experience - Many users appreciate the intuitive and easy-to-navigate interface, making it simple to manage outbound prospecting.
  2. Customer Support - The support team is frequently mentioned as responsive and helpful, with users noting that they are open to feedback and suggestions.
  3. Features - Users commend the platform for its solid sales enablement capabilities, including effective organization of touchpoints and outreach strategies.
  4. Integration - The tool integrates well with existing CRM systems, enhancing its usability for sales teams. **Criticisms:**
  5. Bugs and Clunkiness - Some users report encountering bugs and describe the software as occasionally clunky, which can hinder the user experience.
  6. Learning Curve - A few reviews mention that while the platform is powerful, it may require some time to fully understand and utilize all features effectively.

Key Features

  • Prospecting: - **One-click prospecting with Outplay Connect**: Users can download a Chrome extension to import detailed contact records from Gmail with a single click, including company, name, email, and phone number.
  • Writing: - **Email library**: Access to a library of successful emails shared by sales leaders from well-known companies, which users can customize and send.
  • Outreach: - **Multi-channel campaigns**: Users can create sequences that combine email, phone, SMS, and Twitter outreach, automating the process to achieve the recommended 7-10 touches.
  • Tracking: - **Real-time notifications**: Users receive live updates on opens, clicks, and replies, allowing for timely follow-ups.
  • Reporting: - **Performance metrics**: Comprehensive reports on individual and team performance, including touches, meetings booked, and outreach effectiveness.

Target Industries

  1. B2B Software Companies - Outplay's tools help these companies automate sales campaigns, identify promising prospects, and optimize outreach timing, allowing sales teams to scale their efforts effectively.
  2. E-commerce - The tools facilitate multi-channel outreach, enabling e-commerce businesses to engage with potential customers through various platforms, enhancing lead generation and conversion rates.
  3. Financial Services - Outplay's automation features assist financial service providers in managing client relationships and streamlining their sales processes, which is crucial in a highly regulated industry.
  4. Healthcare - The platform can be utilized by healthcare companies to reach out to potential clients and partners, ensuring compliance while effectively managing outreach campaigns.
  5. Real Estate - Outplay aids real estate professionals in automating their outreach to potential buyers and sellers, helping them manage leads and close deals more efficiently.

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