Circular is a tech subscription service founded in 2021 and based in Singapore. It lets customers subscribe to devices from major brands instead of buying them outright, with returns routed for refurbishment or recycling. The company also sells a business offering for startups and SMEs in Singapore and Australia.
Subscription model generating revenue through monthly payments, promoting sustainability and device sharing.
Circular Now primarily focuses on the technology subscription service industry, promoting a circular economy and sustainable consumption through budget-friendly access to the latest technology from top brands.
The main competitors of Circular Now in the tech subscription service market include:
Grover: Grover offers a subscription service for tech devices, allowing customers to rent electronics like smartphones, laptops, and gaming consoles. Their advantage lies in a wide selection of devices and flexible rental terms, catering to a diverse customer base.
Athena Alliance: This company focuses on providing subscription-based access to high-end technology products. Athena Alliance differentiates itself by targeting business customers, offering tailored solutions for corporate needs, which may include bulk subscriptions and specialized customer support.
Sasom: Sasom provides a similar subscription model for tech devices, emphasizing affordability and sustainability. Their notable advantage is a strong focus on eco-friendly practices, appealing to environmentally conscious consumers.
These competitors operate within the same market as Circular Now, promoting a circular economy through device sharing and reducing electronic waste.