Marcode Analysis
What is Marcode?
Marcode specializes in detecting and preventing affiliate fraud, including brand bidding and coupon abuse. Their unique approach combines advanced tracking and monitoring tools to identify fraudulent activities effectively. This enables brands to reclaim lost revenue and optimize their marketing budgets.
Employees
1-10
Founded
2023
Industry
MarTech, AdTech
Product Features & Capabilities
- Affiliate hijacking detection
- Brand bidding tracking
- Trademark infringement monitoring
- Browser extension abuse tracking
- Fraudulent coupon code identification.
Use Cases
Identify and block fraudulent affiliates; Monitor brand bidding activities; Track unauthorized coupon code distribution; Detect trademark infringements in search ads; Reduce paid search costs through fraud prevention.
Other Considerations
Clients report saving $500k annually from fraud detection; Notable clients include On the Beach and Clubhouse Golf; Founded by experienced search marketing professionals.
