Kuli Analysis
What is Kuli?
Kuli is an AI agent that analyzes creator videos to identify performance drivers and detect reputational risks. It reviews thousands of posts in seconds to help marketers boost campaign ROI. The platform enables real-time monitoring of influencer content across social media.
Employees
51-200
Industry
B2B, Analytics
Business Model v4
Marketplace
Functional Type
Marketing & Advertising Tech,Analytics & BI: Data analytics
YC Partner
David Lieb
Product Description
Kuli offers an AI platform designed to assist brands in identifying and collaborating with suitable TikTok and Instagram creators. The main product features include:
-
Video Content Analysis: Kuli analyzes actual video content to discover, vet, and monitor influencers, helping marketers understand performance drivers and reputational risks.
-
Real-Time Monitoring: The platform enables real-time tracking of influencer content across social media, allowing brands to stay updated on their campaigns.
-
Engagement Rate Calculators: Kuli provides tools for calculating engagement rates specifically for TikTok and Instagram, aiding marketers in assessing influencer effectiveness.
-
Influencer Pricing Calculator: This feature helps brands estimate the costs associated with engaging specific influencers, facilitating budget planning.
-
Brand Safety Tools: Kuli emphasizes brand safety by ensuring that the influencers align with the brand's values and image.
These features collectively aim to boost campaign ROI for marketers, particularly those managing influencer campaigns at mid-sized brands.
See something that needs updating? Suggest edits to this profile.