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GRIN Analysis: $136M Raised

What is GRIN?

GRIN is an AI-powered influencer marketing platform that streamlines creator discovery, relationship management, and performance tracking. Their unique approach integrates various marketing functions into a single platform, enhancing efficiency and effectiveness. This enables brands to build and scale successful creator programs that drive real ROI.

HQ Country
Sacramento, United States
Employees
201-500
Founded
2018
Industry
MarTech, SaaS, Content Creator

Product Features & Capabilities

  • Creator Discovery Suite for identifying top-fit creators
  • Influencer CRM for managing relationships and communications
  • Influencer Gifting Platform for product distribution
  • Influencer Payment Platform for timely creator payments
  • Reporting and Analytics tools for performance tracking.

How much GRIN raised

Pre Seed Round - N/A

December 1, 2018
Lead Investor: LAUNCH

Angel Round - N/A

February 20, 2015
Lead Investor: Not specified

Series A (Initial) - $10 million

October 9, 2019
Lead Investor: e.ventures, founders of MVMT, Liquid IV, Kopari Beauty, Leesa, and Rhone.

Series A (Extension) - $16 million

May 13, 2021
Lead Investor: Imaginary Ventures, Good Friends Venture Capital (founders of Allbirds, Warby Parker, and Harry’s).

Series B - $110 million

October 13, 2021
Lead Investor: Lone Pine Capital, BOND, The Chainsmokers, Devon Levesque, Imaginary Ventures, and other institutional insiders.

Financial Overview

$136MTotal Raised
Pre Seed Round
December 1, 2018
Investors: LAUNCH
Angel Round
February 20, 2015
Investors: Not specified
Series A (Initial)$10 million
October 9, 2019
Investors: e.ventures, founders of MVMT, Liquid IV, Kopari Beauty, Leesa, and Rhone.
Series A (Extension)$16 million
May 13, 2021
Investors: Imaginary Ventures, Good Friends Venture Capital (founders of Allbirds, Warby Parker, and Harry’s).
Series B$110 million
October 13, 2021
Investors: Lone Pine Capital, BOND, The Chainsmokers, Devon Levesque, Imaginary Ventures, and other institutional insiders.
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