Justo Analysis: $70M Raised
What is Justo?
Justo sells restaurant management software for gastronomic businesses across Latin America. Its product set combines point of sale, ecommerce, reservations, marketing, logistics, loyalty, and AI ordering tools under one brand. The company says more than 5,000 restaurants in Latam use its platform, and it offers both standard and customized plans.
Location
Calle Alfredo Barros Errázuriz 1954, Providencia, Santiago Metropolitan Region, 7500555, Chile
Employees
51-200
Founded
2019
Industry
Foodtech, SaaS, Logistics
Revenue
$1.6M-$871.1M
Latest Funding Date
2024-10-23
Product Features & Capabilities
- Ecommerce solutions, Point of Sale systems, Reservation Management, Marketing Tools, Customer Loyalty Programs, Lending Solutions, Commander for phone and social media orders, Payment Processing, Mobile App, Logistics Management
Use Cases
Manage restaurant orders and inventory in real-time; Process payments and send orders directly to the kitchen; Create and manage an online store for food products; Handle table reservations with automated reminders; Centralize orders from multiple channels like WhatsApp
Pricing
- Plan Base: $0 (with terminal), $54,000 + IVA (without terminal); includes standard point of sale, reservations, integrations, and delivery.
- Plan Plus: $70,000 + IVA; installation cost $100,000 + IVA per location; includes everything in Plan Base, plus commercial support, eCommerce, loyalty, and marketing.
- Plan Pro: $280,000 + IVA; installation cost $200,000 + IVA per location; includes everything in Plan Plus, plus dedicated support, custom iOS/Android app, AI inventory management, and AI order agents.
- Enterprise: Custom pricing; tailored to specific brand needs.
How much Justo raised
October 2024 - $70 million
October 18, 2024Lead Investor: General Atlantic (equity component), HSBC Mexico (debt facility)
Who are the founders of Justo
NL
Nicolás López Jullian
Founder & CPO
RS
Rodrigo Segal
CEO & Cofounder
HQ Full Address
Calle Alfredo Barros Errázuriz 1954, Providencia, Santiago Metropolitan Region, 7500555, Chile
Market Focus
Justo primarily focuses on the restaurant technology industry, providing solutions such as point of sale systems, online ordering, and reservation management to optimize restaurant operations and increase sales.
Investors
- General Atlantic
- Investo
- Wollef Ventures
- HSBC México
Competitors Overview
Justo operates in the restaurant technology market, providing solutions such as point of sale systems, online ordering, and reservation management. Its main competitors include:
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Moonwalk Tech: Specializes in developing technology solutions for local businesses in the restaurant industry. They offer automated tech tools designed to streamline operations, which may provide a competitive edge in terms of local market focus and tailored solutions.
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Fudo: Offers restaurant management software that includes features for managing orders, reservations, and inventory. Notable competitors to Fudo include Lightspeed, Toast, and TouchBistro, which are recognized for their comprehensive features and integrations. Fudo's unique selling points may include specific functionalities that cater to niche markets or particular restaurant types.
These competitors differ from Justo in their specific features, market focus, and integration capabilities, which can influence a restaurant's choice of technology partner.
Other Considerations
Serves various food service sectors including restaurants and fast food; Offers a 7-day free trial for new users; Partners with businesses to enhance their digital presence
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