Firsthand Analysis

What is Firsthand?

Firsthand is a platform that provides AI-powered Brand Agents to connect brands with consumers. Their approach leverages real-time data to enhance consumer engagement and streamline the path to action. This transformation enables brands to maintain control over their voice and knowledge while fostering trust with their audience.

Product Features & Capabilities

• Brand Agent Platform for real-time consumer engagement
• Lakebed™ for data rights management
• AI-driven insights for customer understanding
• Personalized campaign creation based on user data
• Dynamic content delivery across multiple channels.