Dazos Analysis: $25M Raised
What is Dazos?
Product Features & Capabilities
- Dazos CRM
- Dazos IQ
- iCampaign
- Dazos Billing CRM
- iVerify
- Marketing Reports
How much Dazos raised
Funding Round - $25.0M
RecentOther Considerations
Homepage Pricing
Dazos offers several pricing options for their CRM solutions, which include:
- iVerify Instant VOBs: $250 monthly fee, includes 250 credits, unlimited users, and basic support.
- Customer Relationship Management (CRM): Pricing available upon contact, includes all CRM features for 5 users and unlimited support.
- Complete Suite (CRM + IQ + iCampaign): Pricing available upon contact, includes extra features and lifetime support.
- IQ Revenue Cycle Management: Pricing available upon contact, includes automated claims management for 5 users.
- iCampaign: Pricing available upon contact, includes email and SMS campaigns tailored for behavioral health.
Reported Clients
- Pathways Recovery Centers - Dazos helped them reduce their admission processing time from days to less than an hour, significantly enhancing patient care.
- Atlas Healthcare Group - After facing challenges with their previous CRM, they improved operations and revenue through the implementation of Dazos CRM and Dazos IQ.
- Harmony Health Group - They transitioned from Salesforce to Dazos, benefiting from a user-friendly, data-driven system that improved client placement decisions.
Gtm Strategy
Dazos employs a hybrid go-to-market strategy that incorporates elements of both product-led growth (PLG) and sales-led approaches.
Upon analyzing the Dazos website, it is evident that they prioritize user access to their CRM platform through a clear emphasis on product features and benefits. The homepage does not prominently feature a free trial or demo request, but it does provide a "Contact" option for inquiries, indicating a willingness to engage with potential customers. There is a "Login" option available, suggesting an existing user base that accesses the product directly. However, the absence of immediate self-service signup options may indicate a slight preference for a sales-led approach.
The pricing page is not explicitly detailed on the homepage, directing users to a separate page for more information. This suggests that pricing may not be fully transparent and could require engagement with sales representatives, which aligns with a sales-led strategy. There are no free tiers or freemium options mentioned, indicating that the product may be more suited for enterprise-level deals rather than small team adoption.
Customer testimonials highlight satisfaction with the platform's integrations and user-friendliness, suggesting that there is some level of viral adoption, but the focus on structured enterprise sales cycles is also evident. The presence of educational resources, such as a blog offering industry insights and practical advice, indicates an investment in self-service learning, which is characteristic of PLG.
Overall, Dazos appears to have built its business with a focus on both rapid user adoption through product features and high-touch relationships through sales engagement, reflecting a hybrid model that caters to both individual users and larger organizations.
