Azuki Analysis
What is Azuki?
Omoi is a digital manga service that offers legally licensed manga series across Web, iOS, and Android. It was originally launched as Azuki in 2021 and later rebranded to Omoi in November 2025. The service is built by KiraKira Media Inc. in San Francisco and works with publishers including Kodansha and J-Novel Club.
Location
350 Townsend St, San Francisco, California 94107, US
Employees
11-50
Founded
2020
Revenue
$2.4M
Business Model
Subscription-based model offering premium content access and gift memberships.
Investors
- Y Combinator
- Goodwater Capital
Product Features & Capabilities
- Premium subscription service, thousands of manga chapters, free trial option, gift memberships, categorized manga by genre, random manga discovery feature.
Pricing
- Premium Membership: $4.99/month
- Free trial: 14 days
Who are the founders of Azuki
AJ
Abbas Jaffery
Founder
AC
Adela Chang
Founder
EM
Evan Minto
Founder
KN
Krystyn Neisess
Founder
KU
Ken Urata
Founder
Market Focus
Azuki primarily focuses on the digital manga publishing and distribution industry, providing a subscription service for English-translated manga from various publishers.
Competitors Overview
Azuki's main competitors in the digital manga publishing market include:
-
Sokuyomi: Specializes in digital publishing and distribution of manga and light novels, offering a wide range of genres. Its focus on light novels may attract readers interested in that format.
-
Taskey: Focuses on creating and providing digital intellectual property content, including original novels and various forms of digital comics tailored for smartphone consumption. This emphasis on original content differentiates it from Azuki's aggregation model.
-
Overtex Corp.: Provides comprehensive information on reading manga for free across various genres through an online platform. Its free access model may appeal to budget-conscious readers.
-
Comee Inc.: Involved in digital manga sharing, allowing users to read and share manga works while managing their own content. This community-driven approach offers a different experience compared to Azuki's subscription service.
-
Mangazenkan.com: Operates as a subscription-based service providing access to a library of digital manga, including both free titles and paid volumes. Its mixed model may attract a diverse audience.
-
Tapastic: A platform for publishing, discovering, and reading webcomics, which may attract a different audience due to its community-driven focus.
-
AI Manga Translator: Specializes in translating comics and scans into multiple languages, making manga accessible to a broader audience, which is not a primary feature of Azuki.
-
Manga Me: An AI-powered app that creates anime/manga portraits, offering a creative tool for users interested in generating personalized content, differing from Azuki's focus on providing a reading platform.
These competitors highlight various aspects of the digital manga experience, from reading and discovering content to translation and creative expression.
See something that needs updating? Suggest edits to this profile.