Atrato Analysis
What is Atrato?
Atrato offers a payment solution enabling customers to buy from affiliated merchants and pay in installments over 24 months, both online and in-store.
Employees
80
Founded
2019
Revenue
$3.5-6.5M
ZoomInfo
Product Features & Capabilities
- Compra hoy y paga a tu propio ritmo, Préstamos personales, Aprobación rápida y fácil, Hasta 24 mensualidades, Sin desembolsar de contado, Métodos de pago sencillos.
Pricing
- Up to $200,000 financing available.
- Payment plans available for up to 24 months.
- No upfront payment required; purchases can be made without paying in full at the time of purchase.
- Approval is immediate and requires only an INE (official ID).
Who are the founders of Atrato
JC
Juan Casian
Founder
AC
Alejandro Chavez
Founder
Market Focus
Atrato primarily focuses on the financial technology (fintech) industry, specifically in the area of payment solutions that allow customers to make purchases in installments at affiliated merchants, both online and in physical stores.
Competitors Overview
Atrato's main competitors in the payment processing and buy now, pay later (BNPL) market include:
- Aplazo: A financial technology firm that specializes in buy now, pay later solutions. Aplazo integrates its services into merchants' payment processes, allowing customers to make purchases in in
Investors
- Architect Capital
- Accel
- Four Cities Capital
- Martin Schrimpff
- Mexamerica Ventures
Business Model
Revenue from merchant fees and interest on customer credit for installment payments.
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